Welcome to the Varsity Brands Store

Our model is simple: Sales from your Varsity Shop generate much-needed funds for your school.

We provide a modern solution to a problem burdening most schools. Our process is painless, secure, and profitable. We start with a comprehensive VIP Branding Program that is then followed by the building of a custom online Varsity Shop selling a wide variety of branded gear, including hoodies, t-shirts, pullovers, hats, backpacks, and more. Then the best part: a portion of each sale is returned to the school as an effortless and enjoyable fundraiser.


Why Shop Here?


A well-rounded educational experience is a critical part of every student’s life. What they experience or fail to experience in the classroom and through extracurricular activities will shape the rest of their lives. Did you know that students who participate in some type of extracurricular program, such as sports, music, drama, art or other clubs, generally achieve higher grades? Participation in these programs helps students learn useful skills such as teamwork, accountability, and responsibility.


The tragedy is that these extracurricular programs are being eliminated from schools nationwide due to budget cuts. Economic hardships force coaches, teachers, students—and most likely YOU—to participate in traditional fundraising methods to keep these programs alive. These outdated programs are ineffective due to safety concerns, geographic and financial challenges, and a lack of affinity between the products being sold and the student.


Varsity Brands has fixed this dilemma by creating fashionable apparel and cool gear that students actually want and directly benefit their school programs financially through our Varsity Shops – and can contact our Customer Service team at 1-888-501-1577 between the hours of 8:00am and 5:00pm PST Monday-Friday or via email at customerservice@vipbranding.com.